Animal shelters and Humane Societies do amazing work in our communities. And many of them struggle with similar challenges:
- Shelters at capacity with not enough adoptions to keep up with intake.
- Donor fatigue and keeping up the donor relations that is necessary to match your shelter’s overhead, facility and staff costs.
- Limited time and resources to devote to awareness and education about the organization’s services.
Ohio’s own Kleidon & Associates has developed a successful, proven plan for using marketing and communications tools to help animal shelters improve sustainability and provide a better future for more pets. Our playbook uses strategic social media tactics to reach targeted audiences who are likely to take actions that match what your organization needs—both immediately and long term.
The playbook solutions fit your shelter’s specific needs. The tactics are customizable to run alongside your current marketing or development team—or fill in for an open position for less than it would cost to replace with fulltime staff.