Akron Marketing Agency Recognized for Design and Branding Excellence Marketing communications agency Kleidon & Associates received two ADDY Awards for logo designs at the 2025 American Advertising Awards. The awards were given for work done for the Blaze Football Club and the Three for Three Podcast....
Understanding Website Optimization in the Modern Era WARNING! This is the article that you might not want to read...
How AI Avatars are Shaping the Future of Brand Communication Connecting with audiences on a meaningful level is important for every brand. As companies and organizations strive to increase education and awareness for their product or service—ideally with video content—the opportunities for AI avatars as a...
We are excited to introduce Korpo Parks to the Kleidon team as our new public relations and social media intern. Korpo is a senior honors student at the University of South Florida (USF), pursuing a Bachelor of Science in Integrated Public Relations and Advertising with...
Combating stigma surrounding mental health and substance use disorder is one of the biggest challenges for those who work in the field. In this episode, Kurt Kleidon invites Jessica Yeager of OhioGuidstone to discuss how she is optimizing marketing communications to move the needle and...
Credit unions across the country are in a battle to maintain members and find their footing among the next generations. Our host Kurt Kleidon speaks with Brent Fisher of Pathways Financial Credit Union in Ohio to discuss the ways he is guiding the organization with...
AAF Akron has announced that graphic designer Taylor Smith will be recognized as the Intern of the Year at the organization’s annual meeting on October 17. Smith is a recent graduate of the University of Akron’s graphic design program and is employed as a graphic...
In the third and final episode on AI for marketing, we discuss how AI will impact search engine optimization, the element of personalization for marketing materials and the critical aspect of humans when generating content with AI. If you need help getting your digital assets in...
In part two of this series on how AI is impacting the marketing landscape, we talk about the risk of not familiarizing yourself with AI, how to make the choice about engaging with AI, and what can and can’t be copyrighted from generative content. If you...
Our host, Kurt Kleidon, attended the 2024 MAICON in Cleveland, Ohio, and is sharing some of the top takeaways from the conference. In this first part of a three-part series, he shares how AI is impacting marketing and the creation of content. He also gives...